INCREASE Leads and GROW Profits 

With Johnstone Supply Contractor's Bootcamp Video Training Courses, now 25% Off!

Ask Yourself:

Are you having a hard time with...

Steady Sales Funnels?

Are you having a hard time maintaining a steady sales funnel for your business?

Upselling Customers?

Are you struggling to upsell and maintain relationships with your customers?

Grabbing Attention?

Do you know how to grab your customers' attention?

Then it’s time to learn from successful Johnstone Sales and Marketing experts on how to grow your HVAC business, with Johnstone Wallace Group’s “Contractor Bootcamp” Online Video Training Courses.

 

With the value of one lead and closed sale at over $3000, you can't afford NOT to learn the proven sales and marketing tactics that will help you increase lead volume and grow your profits.

 

Marketing Training Course: "How Smart Marketing Can Build Your Brand & Increase Sales"

For the first time, Johnstone Supply is now offering easy-to-follow, easy-to-implement video training courses. Learn, at your pace, proven Sales and Marketing strategies while being exposed to successful tactics designed to increase sales and strengthen your business’ brand. 

 
  • What is Marketing and how can it influence your customers?
  • How to leverage the brand strategy to build & strengthen your brand.
  • What marketing tactics can your HVAC business use to fill your sales pipeline?
  • How can you save time and increase profits by creating a smart marketing strategy?
  • Learn to build trust and differentiate your value with your HVAC customers
  • Upsell and create recurring revenue streams with existing customers via service contracts

Course Options

Both Sales and Marketing Online Video Course Options for HVAC Contractors
SALES TRAINING COURSE:

"HVAC Sales: The Art & Science of Helping the Customer Make a Buying Decision"

Learn to build trust and differentiate your value with your HVAC customers. Consistently close replacement equipment and upsell service calls with Michael Saletta, Saletta Leadership, LLC

25% OFF: BUY SALES COURSE NOW ›
ABOUT THE INSTRUCTOR
Michael Saletta, Saletta Leadership LLC

Michael Saletta is known as the “Master Facilitator” in guiding companies to drive their sales and business strategy.  He has worked directly with HVAC companies for 22 years, including helping Comfort Advisors and Service Techs close sales and educate customers at the kitchen table.  Michael is the founder and CEO of Saletta Leadership, LLC and Leadership Partners, LLC, consulting companies dedicated to developing leaders, growing sales, and aligning team performance.   The diversity of Michael’s consulting services are based on his ability to analyze, design, develop, and facilitate every step of a client’s business strategy needs.

As the past CEO and Co-Owner of an international training and development organization, his team worked with more than 10,000 companies, directly impacting over 250,000 individuals. For over 30 years, Michael’s specialized knowledge comes from his direct involvement in the field with thousands of clients including Johnstone Supply, La-Z-Boy, Electrolux, US Army, Department of Energy, US Forest Service, Wells Fargo, Revlon, Michael Kors, Whole Foods, Associated Builders & Contractors, Oldcastle, Marriott, MGM, Royal Bank of Canada, and CIMBA University.

In addition, for the past 15 years, Michael has worked in the field of Neuro-Leadership and Neuro-Sales.  For over 7 years he traveled abroad to work with CIMBA University in Asolo, Italy and top neuroscientists from around the world to integrate the latest science as it applies to the customer’s buying brain in the sales process.  Saletta Leadership’s application of this research, and in-depth understanding into the latest brain science further helps to improve organizations in the areas of performance, motivation, emotional regulation, leadership, and change.

Michael is passionate in helping HVAC companies grow by partnering with owners, Comfort Advisors, Sales Managers, and Selling Techs. 

MARKETING TRAINING COURSE:

"How Smart Marketing Can Build Your Brand and Increase Sales"

Utilize marketing strategy & tactics to build your brand & bring in reliable sales leads with Nathan Shriver, Visceral LLC.

25% OFF: BUY MARKETING COURSE NOW ›
ABOUT THE INSTRUCTOR
Nathan Shriver, Visceral

As a trusted Fractional Chief Marketing Officer & Consultant to Johnstone Supply The Wallace Group and clients in multiple industry verticals, Nathan brings over 23 years of experience delivering transformational growth to thriving businesses via brand strategy, marketing consulting, and creative services.

He is the Founder and CEO of Visceral, a brand strategy, marketing leadership and consulting agency, and has worked both in-house and as contractor to brands such as Under Armour, Ocado Group, Derive Systems, Pebble, RTR Vehicles, Puma, Titleist, and many more.

Course Purchase Options: Now 25% Off!

Select a purchase option below to purchase each course on its own, or as bundle.

Sales Training Course

$450 (25% Off)

  • Sales training for HVAC Contractors
  • Learn how to find leads & sell more
  • Upsell existing customers on service calls & contracts
BUY NOW

Sales & Marketing Training Course Bundle

$899 (25% Off)

Most Popular

  • Our most popular option: both Sales and Marketing courses
  • Start at different times–or at the same time
  • Create your plans to increase leads and sell more!
BUY NOW

Marketing Training Course

$450 (25% Off)

  • What is Marketing and can you use it?

  • How to use marketing to fill your pipeline

  • Creating a marketing strategy

BUY NOW